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04 Dec, 2013   |   SEO

3 Internal Link Building Mistakes That You're Probably Making

One of the first on-page elements that I look at when performing a site audit is the internal link structure. Even though tweaking the link structure of the site is a very advantageous quick win, it’s a method that still gets marginalized. To make sure you’re getting the most of your internal linking, make sure you aren’t committing these internal linking “sins”.

20 Nov, 2013   |   Content Creation and Marketing

9 About Page Tips That Won't Leave Your Brand Looking Empty

No matter what type of website you run, your About page is one of the most important pages that you will have on the entire site. In some cases it’s your first and last chance to make a good impression, the place where the rubber meets the road. While you can show off your skills, success, experience and more using …

15 Oct, 2013   |   Social Media

Quora Marketing Tips To Help Boost Your Online Presence

I know most of you probably know what Quora is, but for those that don’t, here’s the lowdown: Quora is a user generated content platform that allows people to ask and answer questions. In doing so, one naturally builds up authority and trust in his/her market. Hopefully I can help uncover some quora marketing methods that will …

21 Aug, 2013   |   Client Management, SEO

Handling Your SEO Clients Like A Champ

I’ve been working with clients for the past 2 years now, both with agencies and as a freelancer. It can be VERY challenging and I thought I’d put together a guide on how you can handle clients, as an SEO. Getting Clients – This is the tricky bit, it always will be. I’ve split this into 2 parts, …

30 Jul, 2013   |   Content Creation and Marketing

8 Simple Ways To Give Your Web Content More Personality

Personality in your copy is essential for engagement, earning trust, converting visitors, and claiming your own space online. Building a brand that portrays your company accurately and welcoming is vital to any ongoing successes you expect to have. Giving Your Content Personality Big words are for term papers. This can be tempting, …

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