Targeted Link Building to Money Pages
The Distasio Law Firm is a very successful firm in Florida that specializes primarily in personal injury. Even with being able to boast a lightning fast website, Distasio needed some help on the offsite optimization side of things.
We were engaged to help build links to crucial, lead-generating pages from relevant sources. We began buildig two pronged strategy: one that focused on the legal link possibilities, as well as a strategy that was geographically-specific. We looked through the backlink profiles of competitors, as well as our leveraged our press contacts. This led to successful placements in several publications, as well as consistently increasing rankings for our target pages that continue to move up.
At the end of one quarter, these money pages had gained significant traction, all floating in and out of the top ten results, with one of them reaching a consistent top five ranking.
At the end of the second quarter, we had all our main target pages one the first page. Even where the firm’s website doesn’t show up at the number one spot, they are consistently the second law firm in the search results, with many legal directories mixed in.
In a mere 8 months, traffic has soared by 94%, and the amount of monthly clicks organic search has increased 172%. This is significant, given the competition of the legal industry, the short turnaround time, and the fact that these stats don’t include other pages or mediums of traffic generation.
Kevin Hess - Digital Marketing Director at Distasio Law Firm
“Heroic Search is a pleasure to work with. Jared and his talented team are exceptional at locating, and more importantly, delivering quality backlinks. Their content and organizational skills are also off the charts which is a rarity these days. Whether, you’re in need of content management, SEO or backlink development, you cannot go wrong working with the caped crusaders at Heroic Search!”