It’s no mystery that link-based factors are one of the strongest metrics that Google and many other search engines take into account when ranking a particular page and domain as a whole. In fact, Google has even said that the top three most important factors that they use to rank web pages revolve around links, content, and Rankbrain (Google’s machine learning artificial intelligence).
But it’s hard work — how are you supposed to make sure these links are always coming in and building up your site (especially with so many potential penalties)? That’s where the Heroic Search’s pay-per-link pricing packages come into play.
Our relevance-based link building packages are simple to understand and to choose from. In fact, the package is “chosen” for you.
Instead of structuring our pay-per-link building packages around a metric like Domain Authority, which is how most of our competitors conduct business, we take a different approach. After all, shouldn’t you ALWAYS expect the best quality links possible instead of paying for a certain quality-level (without a tremendous budget, you’ll only get semi-effective links)?
Our plans are priced around the competitiveness of your industry. The more competitive an industry is, the more time and resources it takes to actually generate links. This is why our link building pricing is broken into levels of industry competition, instead of meaningless metrics.
This is What You Get
We treat your link building campaign similar to an ongoing monthly campaign: full reporting, consistent communication, and transparency with all packages. Since a lot of clients that engage with our services are in-house marketing managers and SEO companies themselves, we understand how important it is to remain clear in communication and adhere to deadlines.
- Free content creation from in-house staff
- Relevance-based link building
- Contextual, followed links
- Dedicated account manager
- Transparency of tactics and methodology
- In-house link acquisition team
- Detailed reporting on a regular basis
How Does it Work?
Our process starts by getting to know you and a better understanding of your business. Since our link building packages are based specifically on relevance, we’ll jump on a call (or meet in person) with you to discuss the various link acquisition efforts that have been done so far. You talk to us about what kind of goals you have: rankings, social shares, traffic, revenue, or all of the above?.
After understanding what is most important to you, and what your goals are, we begin putting together a custom outreach campaign that earns links to the page you choose.
Stage 1: Research and Strategy
Once we have a solid grasp on your business and the goals you’re looking to accomplish through link building, we begin the process you see below. We begin by looking through your backlink profile and RESEARCHING your competitors. This helps us understand what kind of specific link acquisition tactics are popular in your industry, and what kind of weaknesses in your competitors’ strategies we can exploit.
Stage 2: Prospecting and Outreach
After understanding what tactics we want to employ, we begin generating large PROSPECTING lists filled with websites and people that would be receptive to our outreach. These lists usually contain hundreds of prospects, and sometimes thousands! After FILTERING these lists to focus on high-value targets, our link building team begins organized OUTREACH.
Stage 3: Link Placement & Rapport
As you can imagine, there are many conversations that come from outreach, which we call the NEGOTIATION period. We use any leverage we have to earn successful placement during the link negotiation phase – free samples of your product, guest posting opportunities, or even more creative partnerships. After successful link placement, we continue to nurture those RELATIONSHIPS that came from the completed campaign. This builds trust with these contacts, and makes it easier for us to build links for you when you start another campaign!
“Heroic Search are an integral piece of our SEO efforts, we can always count on them to develop and execute plans to earn valuable links.”
“We partnered with Heroic Search for a quick engagement to help us focus and prioritize our SEO efforts. They took the time to understand our pain points and in-house team expertise to tailor the project. The result was a solid action plan, which we’re implementing. Definitely worth the investment.“
“Heroic Search not only brings a level of technical expertise exceeding that of our organization, they’ve been invaluable strategic partners as well. Jared and his team helped us both identify and address digital marketing opportunities, all with a relentless focus on ROI.”