If you’re looking to build an e-commerce empire, you more than likely have a strong pulse on the latest social media and ad trends dominating your industry. And hey, that’s a good start! But when’s the last time you…
If you’re running an online business, your livelihood depends on how well you can bring visitors to your website. We’ve got some great advice on integrating search engine optimization (SEO) into the way you use your Shopify …
It’s impossible to find a guide to inventory management techniques perfectly suited to your company, and in most cases you find business owners combining different methods for smooth operations. The following methods guarantee efficient processes while minimizing the cost of running…
eCommerce sites often rely on social media ads and PPC to drive traffic to their website. While these tactics are quite useful (especially for new online stores), they require a substantial amount of investment to get adequate returns. There’s something almost…
I don’t need to tell you that 2016 was a monumental year. But aside from Britain voting to leave the European Union and Trump winning the U.S. presidency, it was also a tremendous year for retail. 2016 saw the most significant Black Friday ever, the…
According to HubSpot, 63% of marketers said generating traffic and leads were their top challenges in 2017. It’s going to be even harder this year. Visitors leave your site in a second without converting if they can’t find what they are…
Launching a new business comes with its fair share of headaches. If you are an entrepreneur who does not want to go through these troubles, it is a good idea to buy your way into an existing business. Hopping on a train that’s already going…
Improving e-commerce sales is the Holy Grail for any business that sells online. And predictably, with competition levels high and the sales targets ruthless, some web designers have resorted to less-than-white-hat tactics to boost e-commerce conversions, such as dark patterns…
With football season well and truly over, sports junkies are turning to March Madness to quench their competitive thirst. While it may not be the most-watched sports programming of the year, the NCAA Men’s Basketball Championship games draw a respectable viewership – one…
As marketers, we’re always on the lookout for insight into the spending habits of the people we’re trying to reach. Today, the site search specialists at Nextopia have shared an infographic with us that gives us a glimpse into such information. The graphic…
