Are you the proud owner of a startup? Do you run an established business that’s a bit short on cash? In either case, you might be wondering how to improve your digital PR presence on a budget. Even if…
This is a guest post by Josh Elkin, founder of Best Coast Marketing, a marketing agency that helps increase clients’ traffic through organic link building. Josh enjoys writing about entrepreneurship, marketing, productivity, and self-improvement. Writing guest…
This is a guest post by Andrew Mentock from MoneyNomad.com. For most brands, social media dictates how they interact with potential customers. Few brands are using social media in the way it was intended.
My favorite new method of getting links and mentions is PR, by far. And when I say “new method,” I mean favorite-way-to-get-links-that-hasn’t-been-crippled-by-spammers. For the most part, it’s an avenue that is very hard to duplicate and can’t be scaled, so it has a lot…
Awhile back I gave a presentation about integrating press into SEO campaigns, specifically how to use HARO and how it could be used efficiently by small businesses. Since then I’ve heard a lot of stories from people (including a lot of agencies, to my surprise) who have had significant difficulties…